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Strategic communications. 
Collective action.

Rethink. 
Build.​
Shift.

The Next Shift Collective is on a mission to shift both narratives and practices. Our work is structured around two pillars: a studio for strategic communications consulting, and a lab for advocacy, training, and field-based research.

Studio

Strategic communications consulting, campaigns and content. We help sustainability, food and climate organizations clarify their message, structure their communications, and amplify their impact.

Lab

A space for advocacy, training, and research. We create tools and deliver training to challenge industry norms and support fairer, more sustainable practices in hospitality and tourism.

Studio Services

We advise sustainability, food and climate organizations on campaigns and initiatives that drive social and environmental change.

Strategic Communications

Branding & Storytelling

Marketing & Events

J. Cardamone
VP Partnerships @Devex

"Laura consistently demonstrated exceptional organizational skills and a commitment to delivering high-quality results. Her ability to manage complex campaigns while collaborating across teams was crucial to the success of our initiatives."

C. McKenzie
Event Consultant @World Sailing

"Laura is a 360° skilled professional. Human, efficient, creative and highly organised, her inter-personal skills and dedication to her objectives makes of her a real problem solver that any organisation would like to work with."

A. Robbins
EVP & Cofounder @Devex

“She always led with an attitude of how she CAN get something done, and not with reasons why she can't. She'd be a real asset to any organization looking for proactive, hands-on and self-motivated communications leaders."

Stategic Communications Consultant, Training Facilitator & SDGs Advocate.

The Next Shift Collective is where communications, strategy, and fieldwork come together to support social and environmental change.

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With over seven years of experience in sustainability, global development, and social innovation, I’ve led high-impact communication projects in collaboration with organizations ranging from the UN and World Bank to grassroots initiatives and climate startups.

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Whether through consulting or field-based action, The Next Shift Collective exists to help bold, human, and brilliant ideas grow.

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Want to know more about the lab?

© 2025 by Laura Karam.

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